Nathan Xu

Co-Founder, BabyenRoute

Nathan Xu was born and raised in Shanghai. In 2002 he came to Canada as an International student and studied at Algonquin College. Once Nathan and his wife learned that they were expecting their first child, they quickly realized that there was quite a gap in the market for high-end baby products. With his entrepreneurial experience, financial support, and newfound need for these products, the concept for Baby enRoute began.